Blogs, Lies and Marketing

             

De Vlaamse blogosfeer lijkt tegenwoordig meer en meer allergisch te reageren op 'duistere' marketingpraktijken: anoniem contact opnemen onder valse voorwendselen, nepsites, onethische SEO... Dit filmpje, dat ik recent draaide op Blognomics 07, laat het hele verhaal eens van de andere kant zien.  Olger Smit van het Nederlandse bureau OMD gaf een presentatie over zijn contacten met blogs, bloggers en communities om her en der aan marketing en reclame te doen. Een echte eye-opener, met aan het einde een verdienstelijke tussenkomst van Toon Vanagt, die zich vragen stelt bij de ethische kant van heel de zaak.

Comments

[Geplaatst door: frédéric]

John heeft de blognomics gegijzeld? ;)

[Geplaatst door: roy]

Ik zal mijn blog maar uit de lijst weghalen, want wil niet zo graag tussen die overdaad aan sex sites en blogs te vinden zijn.
Als dit de bedoeling van de Blogoloog is, nou voor mij niet gezien hoor, Groeten.

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